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LIVEv0.9 · mainEST. 2003

Work/case study/Marvel Industrial Coatings

ManufacturingMarvel Industrial Coatings.

// manufacturing

Making a polyurea-liner specialist easy to find and easy to spec.

Marvel Industrial Coatings ships the polyurea liner systems that protect everything from truck beds to refinery tanks. Industrial buyers need to find them. Technical specifiers need to spec them. The website needs to make both jobs easy. We handle design, development, hosting, and ongoing SEO.

// services

  • Website Design
  • Website Development
  • Hosting & Maintenance
  • Search Engine Optimization (SEO)

// industry

Manufacturing

// engagement

Ongoing retainer

Two audiences, one site

Marvel’s site has to do double duty: persuade an ops-manager buyer that the product is right for the job, and give a structural engineer the data they need to put it in a spec sheet. We organized content for both — top-of-funnel positioning above, deep technical pages below — and tuned SEO so the right query lands on the right page.

Want results like Marvel?

next_step

~$nine init --audit

Start with an Insight Genesis audit. Six weeks. Fixed scope. A written diagnosis of where your marketing actually stands — plus a working agent prototype tailored to your business.